Stickiness is daily active addresses divided by monthly active addresses (DAU/MAU), shown as a percentage, drawn as one continuous line from the original Proof-of-Work chain into QRL 2.0. It is the standard GA4 retention proxy adapted to on-chain activity: of all the wallets that transacted in the trailing month, what share transacted today. A higher line means the same wallets keep coming back rather than visiting once and leaving — engagement, not just volume. Both counts use the same economic user-transaction definition (block rewards and protocol transactions excluded), so the ratio tracks real repeat usage.
Stickiness (DAU/MAU)
Time range
Stickiness (DAU/MAU %)
FAQ about this chart
Common questions about this page+
What does the QRL stickiness chart show?
It shows daily active addresses divided by monthly active addresses (DAU/MAU), as a percentage. It answers a retention question rather than a volume one: of every wallet that was active in the trailing 30 days, what fraction was active today. A rising line means the network is holding on to its users; a falling line means activity is increasingly one-off.
How is stickiness calculated?
For each day we take that day's distinct active addresses (DAU) and divide by the distinct addresses active over the trailing 30 days (MAU), then multiply by 100. Both figures come from the same economic user-transaction definition used across the adoption charts (block rewards and protocol transactions never count as activity), so numerator and denominator are like-for-like.
How is the line stitched across the QRL → QRL 2.0 migration?
Each chain keeps its own daily DAU/MAU ratio — the values are concatenated at the cutover, never summed (a summed ratio would be meaningless). The Proof-of-Work chain's retention history (back to 2018) forms the spine and QRL 2.0 continues it. Until the migration cutover both chains run on the same calendar dates, so they're shown in parallel (the Proof-of-Work line solid, QRL 2.0 a faint overlay) rather than joined into one line.
What is a good stickiness value?
As a rule of thumb from web2 and web3 engagement benchmarks, 20%+ (DAU/MAU) is considered strong — it implies the average monthly-active wallet returns roughly every five days. Lower values are normal for a network whose activity is dominated by occasional transfers rather than recurring usage. Compare the trend over time rather than any single day.
Why can stickiness move without DAU changing?
Because the denominator (MAU) is a trailing 30-day window, it changes more slowly than the daily count. A burst of one-time wallets lifts MAU and pushes stickiness down even if today's DAU is flat; a shrinking pool of occasional wallets lifts stickiness as the monthly base contracts. Read it alongside daily active addresses to separate the two effects.